Achieving reimbursement and getting the right price are the 2 most important drivers for a successful launch of an innovative pharmaceuticals in our part of Europe. Health Authorities in any European country decide individually based on their local regulations, policies, framework, social values and available health care budget.
For success and local implementation, local specialists are needed. The local country specific aspects need to be understood to achieve market access and to implement the actual marketing of the pharmaceuticals within relevant stakeholder systems. We know and worked with local Market Acces specialists.
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